Shared retention agent for B2B SaaS

See customer risk before it becomes churn.

4cue brings usage, billing and customer signals into one shared view, explains which accounts need attention and cues your team to take the next action.

Interactive prototype using simulated customer data.

Acme Corp
$700/mo
30-day activity-63%
Week 1Week 2Week 3Week 4
Renews in 34 days
Admin inactive 10 days

Suggested: Ask whether the unresolved export issue is blocking their team.

Review accountNot a risk
SlackAPP
4

Acme Corp · now

Acme needs attention

Usage declined 58%, the primary admin has been inactive for 12 days and renewal is in 34 days.

Suggested: Contact Sarah about the unresolved export issue.

Assign ownerDraft messageNot a risk
3accounts need attention
$2,480MRR exposed
2renewals
1recovered
Interactive example

Cancellation is the final event. Disengagement starts weeks earlier.

Most small SaaS teams already have the warning signs in Stripe and product analytics. What they lack is a clear signal telling them which account needs attention now.

Day 1

Key workflow usage declines

Day 8

Primary admin becomes inactive

Day 14

Support issue remains unresolved

Day 21

Cancellation arrives

How it works

01

Bring signals together

Combine product usage, billing and customer conversations.

02

Understand what changed

See which accounts need attention and the evidence behind every signal.

03

Coordinate the next action

Assign an owner, prepare outreach and track the outcome with your team.

Product

One alert. All the context.

Know what changed

See usage decline, inactivity and renewal timing together in one view. No need to check three different tools.

$700/mo · renews in 34d
  • Exports84 → 31
  • Admin inactive10 days
  • Support issueUnresolved

Know what it is worth

Every alert includes MRR and renewal context so you can prioritize accounts that matter most to your business.

Know what to do next

Get a suggested action and an editable draft message prepared from the evidence. Your team can review and send in seconds.

Today

Draft message ready

Suggested

Ask about the export issue

“Hi Maya — I noticed your team’s export activity has fallen since the issue you reported last week.”

No mysterious churn score.

Every alert shows the behavior that triggered it. Your team can review the evidence, correct the signal and decide what happens next.

See it in the demo

Avoid

Churn score: 82/100

What does this mean? What changed? What do I do?

Prefer

Exports fell 63%. Admin inactive for 10 days. Renewal in 34 days.

Clear evidence. Obvious next step.

Customer data deserves restraint.

  • Read-only connections
  • Minimal data collection
  • Explainable alerts
  • No direct production-database access for supported integrations

Security architecture is planned as part of the production implementation.

Turn churn signals into shared action.

4cue helps small SaaS teams identify and respond to at-risk accounts before it is too late. Apply for the free founding pilot.

Apply for the free pilot